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Social Media Social Media networking sites are the future of Internet marketing. The good news is that the opportunities for laser-targeted advertising are becoming a reality. Want to target 18-40 year old females interested in shoes? Well, you can in Facebook. The bad news is that, with this added power, comes much added complexity. The traditional way … Continue reading » Search Engine Optimization Search engine optimization refers to any efforts that are required to try and get your web site into the top rankings of Google (and others) search engine listing results when someone searches for your “keyword phrases”. Everyone loves successful search engine optimization, because you can get lots of traffic…and…it’s free! The problem is, that no … Continue reading » What is Internet Marketing? Internet marketing can generally be defined as generating sales and/or capturing leads from potential customers that are surfing the Internet. Traditionally, this has meant trying to get your website into Google (and others) search engine rankings so that it shows up when a potential customer of yours types in a “keyword phrase”. This has become … Continue reading »

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